Frequently Asked Questions

Sonas is an all-in-one wedding venue management platform built specifically for wedding and event venues. It combines a venue CRM, enquiry management, sales pipeline tracking, event planning, catering, supplier management, a couple portal, accounting and online payments, and reporting in a single system.

Unlike generic CRM systems, Sonas is designed around the real workflows of wedding venues like yours, so your team can manage weddings at scale. Explore all features.

Wedding venue software is a specialised system that helps you manage enquiries, bookings, client communication, planning, payments and reporting from one central platform. Sonas was built specifically for wedding venues, making it transformative if you want to scale your venue or simply run it more efficiently.

A wedding venue CRM (customer relationship management system) helps you track enquiries, manage communications and guide couples through the booking process. With a dedicated venue CRM you can track every enquiry, monitor your sales pipeline, manage viewings, record communications and measure conversion rates.

This is just one part of what Sonas offers. See our sales and marketing features for more.

Many wedding venues use a combination of spreadsheets, email, accounting software and generic CRM platforms. The market is shifting towards dedicated venue management platforms like Sonas that combine these functions in one connected system, reducing your admin work, improving reporting accuracy and creating a better experience for your team and your couples.

In most cases, yes. Spreadsheets work at first, but as your venue grows they become difficult to manage and prone to errors. Sonas centralises enquiries, planning, payments and reporting in a single platform, reducing manual work and giving you visibility across your whole business.

Sonas helps you convert more enquiries into confirmed bookings by capturing enquiries automatically, tracking leads through your sales pipeline, automating follow-ups, managing viewings and tastings, measuring conversion rates and identifying your best performing marketing channels.

Your team spends more time selling and less time on admin. Many venues also see an increase in word of mouth referrals once their couples start using the couple portal. See our success stories for real results.

Modern venues use a CRM to manage enquiries efficiently. Sonas lets you capture enquiries automatically, assign ownership, schedule follow-ups, track communication history, monitor your sales pipeline and report on conversion performance, so no opportunity slips through the cracks.

Yes. Sonas shows you which marketing channels generate enquiries, viewings and bookings, so you can make better marketing decisions and invest in the channels that actually drive revenue.

Conversion tracking is one of the most important metrics for growing your venue. Sonas lets you monitor enquiry-to-viewing and viewing-to-booking conversion, overall sales performance, team performance and marketing channel performance, giving you a clear picture of what drives your bookings.

Yes. Sonas includes a dedicated couple portal where your couples can collaborate on seating arrangements, manage guest details, review event requirements, view invoices, make payments and message your team. It gives them a better experience while reducing your admin.

Yes. Sonas supports secure online payments via Stripe, making it easy to collect deposits, instalments and final balances. This improves your cash flow and cuts down on payment chasing. Unlike many other platforms, Sonas does not charge any fees or commission on Stripe transactions.

Absolutely. Sonas provides event planning tools designed specifically for wedding venues, including timelines, room layouts, guest and table management, menus and event notes, so your team can manage everything happening on the premises from one place. The same tools work just as well for any non-wedding events you host, from corporate functions to private celebrations.

Yes. Barn venues often juggle high enquiry volumes, seasonal demand and detailed planning requirements. Some of the best known barn wedding venues already use Sonas to streamline their operations, improve conversion rates and deliver a better experience to their couples.

Absolutely. Many hotel venues use Sonas to manage weddings, private events and corporate functions in one platform, and it doesn't need to replace the PMS you already use for room management.

Yes. Castles, manor houses and private estates often need bespoke seating arrangements and exceptional customer service. Sonas helps you manage those requirements while keeping your operation efficient.

Yes, this is where Sonas really comes into its own. Running your group on Sonas gives you centralised reporting, standardised processes, shared visibility across properties, group-wide performance tracking and volume discounts.

Yes. While Sonas is best known among wedding venues, its flexibility means it also supports hospitality groups, mixed-use venues, cruise ships and large event operations. For example, Carnival Cruises and The Royal Horticultural Society are both long term Sonas clients.

Yes. Sonas supports venues across England, Scotland, Wales and Northern Ireland, helping you improve sales performance, streamline planning and run your operation more effectively.

Yes. Sonas was founded in Ireland and works with independent venues, venue groups and hospitality businesses throughout the country.

Absolutely. Sonas supports wedding and event venues across Spain, including venues serving international couples and destination celebrations.

Yes. Venues across Europe use Sonas, and the platform is designed to support multi-location businesses, international clients and growing venue operations.

Yes. Sonas is cloud-based, so your team in Australia or New Zealand gets the same powerful tools used by venues around the world.

Pricing depends on your venue size, requirements and event volume, but it is always a small fixed fee plus a variable per-event fee. This keeps pricing fair if you run fewer events and allows discounts for high volume venue groups. See our pricing page for details, or book a personalised demo to discuss your specific requirements.

If you are VAT registered or based outside of the EU, we will not charge you VAT. If you're based in the EU and not VAT registered we are obliged to charge you VAT. If you're unsure how VAT applies to your business, our team can explain this during your demo.

No. There is no minimum term contract required for Sonas customers, you can cancel at any time. We believe software should earn its place through the value it delivers, not through restrictive contracts.

Of course! We suggest you have a quick online demo with us first to understand how everything works and then we'll set you up with a free trial.

We integrate fully with Xero and have an export integration with Sage. You can also easily export accounting data for easy import to other software.

Our customer success team will schedule a kick-off session and create a bespoke setup schedule. You will have a dedicated success manager and one-on-one assistance as well as virtual team training, all at no extra cost. Onboarding happens during your free trial, so you don't pay anything until you're getting the full benefit of the software.

Support is included for everyone on your team. You can reach us directly in-app via live chat, email the success desk, or browse our comprehensive knowledge base 24/7. We also monitor onboarding progress and proactively check in so you're never waiting for help. The quality of our ongoing support is often highlighted in our online reviews.

Yes. We offer enterprise grade security to ensure that your data is protected and secure at all times. See our security features for more details.